Business-to-Business Messages Essay

Communication is the touch through which sender conveys their contents to receiver. The communication can be in form of words, gestures, articulation intonations and other symbols or signs. The communication process cannot be possible without any medium. In the communication process senders and receivers both atomic number 18 the firearmies involved. Apart from this communication process also needs the technology, tools and Channels. All the element of the communication process should be in the proper sequence for effective and appropriate communication Process.If any part of communication process is distorted or broken, the sender and receiver will not have a common understanding of the message (Daft, 2004). The communication copy includes some element in this sequence such as an environment of communication, a sender, message, technology (Channels), hoo-hahs (the psychological, social and structural barriers), a receiver and the feedback of receiver. The communication fabr ic has the channel through which the message is transmitted. There are two types of the channels verbal and non-verbal.Verbal communication refers to the oral or written means transmit meaning through words. Non-verbal communication doesnt use words and involves gestures. In current time, there are many technological channels for communication such as electronic mail, intranets, instant messaging, fax, telephone and other forms of computer mediated communication channels (Mcshane, VonGlinow & Sharma, 2006). pedigree to business communication process includes the communication amidst two business entities, in which the one business entity perform the role of a sender and other one perform the role of a receiver.In other words, moving in to business organization Communication describes the communication between businesses such as between a manufacturer and a whole seller or between a whole seller and a retailer. All other element of Business to Business communication process is d ependent on the environment and the usage of the communication. Business to Business communication process would effective. If the environment of Business to Business is appropriate and propose of communication is also strong and effective (Guffey & Almonte, 2009).Business to Business Messages Business to Business communication process is an inborn process to develop relationship with the other business organizations, vendors, suppliers etc. In this competitive landscape, the Business to Business communication process is necessary for customer loyalty to protect against the competitor, employee motivation, brand protection or creation the sense among the customer (Business-to-Business Communication, n. d. ).Business to Business Message of William Brother CorporationThe William Brother Corporation is an American society. The participation is known for its quality metal doors. The company recently launched the new products lightweight gypsum roof access panel, portable fire exti nguisher stands, roof hatches and floor hatches. The company communicates with their whole sellers and retailer to create the awareness rough the product features, quality and the price. The company also informs about policies, terms and promotional strategizes of the new products.Subsequent to the intervention of the companys message now, I will analyze the message as follows Purpose The purpose of this message of the company is to create the awareness about the new launched products of the company between the whole sellers and retailers. The company provides the all skilful entropy about the new product. Sender Here, the sender is the company management team. manslayer Here, receivers are the whole sellers and retailer of the company. Environment The environment of this communication process is the internal and external environment.Technology In this messaging, the technology used is written communication, oral communication and net technology. Noise In this message, mental disorder can be make by the traffic of profit and other website, which can directly affect the delivery of message. In addition to this, as it is a written and oral message, the noise factors can be lack of apprehension of language and information by the whole sellers and retailers (Mcshane, VonGlinow & Sharma, 2006). Feedback The Feedback of the whole sellers and retailers is that they understand about the new product features and they agree on the company policies and terms.They will help the company for promotion of the new launched product. The method of the technology used is the appropriate of the company. The oral and written communication would create the belatedly understanding about the product and the internet is best way to convey the message of the company. The message should the appropriate, because the message provides the all information about the product and the company goal. Business to Business Message of KFC Corporation KFC Corporation based in Louisville, Ken tucky, is the worlds most popular chicken restaurant chain.There are many stores of KFC that operate in the world. For managing the all stores of company, the company communicates with their different stores management team through the messaging by the email and internet technology (KFC Corporation, 2010). In this message of the company, they had communicated, that company makes the some quality standards and policies for their food, which should exercise by the all stores of the company. These policies and the quality standards help to maintain the trust among the customers.Subsequent to the discussion of the companys message now I will analyze the message as follows Purpose Here, the purpose of this message of the company is to create awareness about the policies and quality standards and should maintain these quality standard to the management of the stores which are situated in all over the world. Sender The sender is the company management. Receiver The receiver is the stores management of the company. Environment Here, the environment of this employed communication process is external environment.Technology In message, the technology used is written communication and the internet technology by the company. Noise In the messaging, noise can be formed as the message failure through the internet. In the written message the noise can be formed as the lack of apprehension of language by the management of company stores (Mcshane, VonGlinow & Sharma, 2006). Feedback The feedback of the receiver is that they will be maintain the quality standard of the food product and adopt the company policies.The company used technology, the written communication and the internet technology to create the awareness about their policies and the quality standards among their stores management. This would very effective for the company. Business to Business Message of Honda Motor Company Honda Motor Company is one of the largest automobile companies in the world. There has the plentiful product line of the company in the world market. Honda Civic car is one of the popular products of the company. In the recently there has a technical business generated in the Honda civic cars fuel pump.For the solution of this problem the company takes some actions. The company has sent the message to their authorized dealers to solve this problem by come near the customers, who has the Honda civic (Honda Motor Corporation, 2010). Subsequent to the discussion of the companys message now we will analyze the message as follows Purpose Here the purpose of the message of company is to create awareness among the dealers about the product problem and to solve that technical problem of the customers product. Sender The Sender is the technical department of the company. Receiver The authorized dealers of the company.Environment Here the environment of the communication is the external environment. Technology The Company communicates with the written messages and the internet te chnology. Noise In the messaging, noise can be formed as the message failure through internet and noise can formed as written message delay. Feedback The feedback from the dealer was that they will solve this problem of the product as soon as. The technology of the message is the good. Both the medium of the message is the efficient and reach at the slump time. Message purpose is the appropriate and easily understandable by the dealers.